Tommaso Buganza

Tommaso Buganza

Direttore Scientifico dell'Osservatorio Platform Thinking HUB

Direttore Scientifico dell'Osservatorio Platform Thinking HUB

Articoli dell'autore



<img width="768" height="384" src="https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-768x384.jpg" class="card-responsive-img fit-img" alt="cHATgpt piattaforma" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-768x384.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-1280x640.jpg 1280w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-1920x960.jpg 1920w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-1536x768.jpg 1536w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-2048x1024.jpg 2048w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-156x78.jpg 156w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-1024x512.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/10/shutterstock_2652980317-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

PLATFORM THINKING
Come ChatGPT è diventata una piattaforma di innovazione basata sull'intelligenza artificiale
27 Ott 2025
di Daniel Trabucchi e  Tommaso Buganza
Condividi il post
Condividi



<img width="768" height="432" src="https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-768x432.jpg" class="card-responsive-img fit-img" alt="Platform Thinking e GenAI" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-768x432.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-1280x720.jpg 1280w, https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-156x88.jpg 156w, https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-640x360.jpg 640w, https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-1024x576.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/10/Immagine1-lq.jpg 30w, https://www.economyup.it/wp-content/uploads/2025/10/Immagine1.jpg 1430w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

la survey
Aziende e intelligenza artificiale generativa: come la usano e come può diventare un co-thinker
20 Ott 2025
di Tommaso Buganza e  Daniel Trabucchi
Condividi il post
Condividi



<img width="768" height="509" src="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-768x509.jpg" class="card-responsive-img fit-img" alt="News Corp e i dati" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-768x509.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-1087x720.jpg 1087w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-1631x1080.jpg 1631w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-1536x1017.jpg 1536w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-2048x1356.jpg 2048w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-133x88.jpg 133w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-1024x678.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_130195910-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

case study
Raccogliere i dati offrendo valore in cambio: così News Corp ha usato (con successo) il Platform Thinking
04 Ago 2025
di Tommaso Buganza e  Daniel Trabucchi
Condividi il post
Condividi



<img width="768" height="512" src="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-768x512.jpg" class="card-responsive-img fit-img" alt="Kraft Heinz: usare il platform thinking per sbloccare il valore dei dati" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-768x512.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-1080x720.jpg 1080w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-1620x1080.jpg 1620w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-1536x1024.jpg 1536w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-2048x1365.jpg 2048w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-132x88.jpg 132w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-1024x683.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2156427347-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

case study
Kraft Heinz: così un colosso dell'alimentare usa il Platform Thinking per sbloccare il valore nascosto dei dati
30 Lug 2025
di Tommaso Buganza e  Daniel Trabucchi
Condividi il post
Condividi



<img width="768" height="513" src="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-768x513.jpg" class="card-responsive-img fit-img" alt="Caterpillar e il Platform Thinking per l&#8217;innovazione" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-768x513.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-1079x720.jpg 1079w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-1618x1080.jpg 1618w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-1536x1025.jpg 1536w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-2048x1367.jpg 2048w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-132x88.jpg 132w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-1024x683.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2265117591-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

case study
Usare il Platform Thinking quando l'innovazione si blocca: il caso Caterpillar
21 Lug 2025
di Tommaso Buganza e  Daniel Trabucchi
Condividi il post
Condividi



<img width="768" height="575" src="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-768x575.jpg" class="card-responsive-img fit-img" alt="Royal Caribbean: così ha messo in pratica il platform thinking" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-768x575.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-961x720.jpg 961w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-1442x1080.jpg 1442w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-1536x1150.jpg 1536w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-2048x1534.jpg 2048w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-118x88.jpg 118w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-1024x768.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2477174177-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

case study
Usare il platform thinking per rispondere alle esigenze dei clienti: il caso Royal Caribbean
14 Lug 2025
di Tommaso Buganza e  Daniel Trabucchi
Condividi il post
Condividi



<img width="768" height="512" src="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-768x512.jpg" class="card-responsive-img fit-img" alt="Platform thinking" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-768x512.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-1080x720.jpg 1080w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-1620x1080.jpg 1620w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-1536x1024.jpg 1536w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-2048x1365.jpg 2048w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-132x88.jpg 132w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-1024x683.jpg 1024w, https://www.economyup.it/wp-content/uploads/2025/07/shutterstock_2285412735-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

PLATFORM ECONOMY
Platform thinking: cos'è e come può risolvere le inefficienze di processo
07 Lug 2025
di Tommaso Buganza e  Daniel Trabucchi
Condividi il post
Condividi



<img width="768" height="432" src="https://www.economyup.it/wp-content/uploads/2025/06/DigitalPhoenix-768x432.jpg" class="card-responsive-img fit-img" alt="Digital Phoenix" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2025/06/DigitalPhoenix-768x432.jpg 768w, https://www.economyup.it/wp-content/uploads/2025/06/DigitalPhoenix-156x88.jpg 156w, https://www.economyup.it/wp-content/uploads/2025/06/DigitalPhoenix-640x360.jpg 640w, https://www.economyup.it/wp-content/uploads/2025/06/DigitalPhoenix-lq.jpg 30w, https://www.economyup.it/wp-content/uploads/2025/06/DigitalPhoenix.jpg 936w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

BUSINESS TRANSFORMATION
Come rinnovare l'azienda con il modello di Spotify e Uber? Due casi e un framework per salvarsi
27 Giu 2025
di Daniel Trabucchi e  Tommaso Buganza
Condividi il post
Condividi



<img width="768" height="353" src="https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-768x353.jpg" class="card-responsive-img fit-img" alt="Platform Thinking" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-768x353.jpg 768w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-1280x589.jpg 1280w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-1920x883.jpg 1920w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-1536x706.jpg 1536w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-2048x942.jpg 2048w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-156x72.jpg 156w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-1024x471.jpg 1024w, https://www.economyup.it/wp-content/uploads/2024/11/shutterstock_2053485839-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

INNOVAZIONE AZIENDALE
Platform Thinking in Italia: le aziende pronte alla trasformazione con il modello delle piattaforme, il confronto tra FTSE MIB e S&P 500 
04 Nov 2024
di Daniel Trabucchi e  Tommaso Buganza
Condividi il post
Condividi



<img width="768" height="432" src="https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-768x432.jpg" class="card-responsive-img fit-img" alt="Spotify" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-768x432.jpg 768w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-1280x720.jpg 1280w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-1920x1080.jpg 1920w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-156x88.jpg 156w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-1536x864.jpg 1536w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-2048x1152.jpg 2048w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-640x360.jpg 640w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-1024x576.jpg 1024w, https://www.economyup.it/wp-content/uploads/2024/06/fath-3NgcTH0CFJg-unsplash-scaled-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

PLATFORM THINKING hub
Dalla soluzione alla value proposition: cosa insegna Spotify sul valore nelle piattaforme digitali
10 Giu 2024
di Daniel Trabucchi e  Tommaso Buganza
Condividi il post
Condividi

Pagina 1 di 2

Segui gli ultimi update
Entra nella community

Contattaci
Vuoi maggiori informazioni?
redazione@economyup.it