O

Omnicanalità

<img width="768" height="512" src="https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5-768x512.jpg" class="card-responsive-img fit-img" alt="MediaWorld Shop in Shop Montano Lucino 5" decoding="async" fetchpriority="high" srcset="https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5-768x512.jpg 768w, https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5-1080x720.jpg 1080w, https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5-132x88.jpg 132w, https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5-1024x683.jpg 1024w, https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5-lq.jpg 30w, https://www.economyup.it/wp-content/uploads/2024/07/MediaWorld-Shop-in-Shop-Montano-Lucino-5.jpg 1200w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

LA PARTNERSHIP
MediaWorld e Bennet, alleanza per i negozi shop-in-shop: cosa sono e come innovano il retail
19 Lug 2024
di Redazione EconomyUp
Condividi il post
Condividi



<img width="768" height="432" src="https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-768x432.jpg" class="card-responsive-img fit-img" alt="Omnichannel Experience" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-768x432.jpg 768w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-1280x720.jpg 1280w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-156x88.jpg 156w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-1536x864.jpg 1536w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-640x360.jpg 640w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-1024x576.jpg 1024w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357-lq.jpg 30w, https://www.economyup.it/wp-content/uploads/2024/05/Shutterstock_168806194357.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

STARTUP INTELLIGENCE
Esperienza Cliente Omnicanale: startup e tecnologie per migliorarla
03 Mag 2024
di Sara Zagaria,  Giulia Tua e  Matteo Bascapé
Condividi il post
Condividi



<img width="768" height="432" src="https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-768x432.jpg" class="card-responsive-img fit-img" alt="Adaptive retail" decoding="async" srcset="https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-768x432.jpg 768w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-1280x720.jpg 1280w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-156x88.jpg 156w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-1536x864.jpg 1536w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-640x360.jpg 640w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-1024x576.jpg 1024w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1-lq.jpg 30w, https://www.economyup.it/wp-content/uploads/2024/03/Shutterstock_2162672667-1.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

il focus
Adaptive retail: cos'è il nuovo trend che vuole potenziare la customer experience
12 Mar 2024
di Luciana Maci
Condividi il post
Condividi



<img width="768" height="432" src="https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-768x432.jpg" class="card-responsive-img fit-img" alt="Phygital è un approccio utilizzato nel retail e nel marketing per creare esperienze di acquisto o interazioni con il brand che integrano tecnologie digitali, come la realtà aumentata o i dispositivi mobili, con esperienze nel mondo fisico, al fine di offrire al consumatore un&#039;esperienza coinvolgente e interattiva che trascenda i confini tradizionali tra negozi fisici e e-commerce." decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-768x432.jpg 768w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-1280x720.jpg 1280w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-156x88.jpg 156w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-1536x864.jpg 1536w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-640x360.jpg 640w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-1024x576.jpg 1024w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610-lq.jpg 30w, https://img.economyup.it/wp-content/uploads/2021/09/shutterstock_2019460610.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

LE PAROLE DELL'INNOVAZIONE
Phygital: cos'è, come funziona e come migliora la customer experience
05 Feb 2024
Condividi il post
Condividi



<img width="768" height="433" src="https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2-768x433.png" class="card-responsive-img fit-img" alt="Omnicanalità 2023: aziende italiane ancora poco mature, ma l&#039;AI può dare una spinta all&#039;adozione" decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2-768x433.png 768w, https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2-156x88.png 156w, https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2-640x360.png 640w, https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2-1024x578.png 1024w, https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2-lq.png 30w, https://img.economyup.it/wp-content/uploads/2023/12/omnicanalita-2.png 1200w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

L'OSSERVATORIO
Omnicanalità 2023: aziende italiane ancora poco mature, ma l'AI può dare una spinta all'adozione
05 Dic 2023
Condividi il post
Condividi



<img width="768" height="768" src="https://img.economyup.it/wp-content/uploads/2023/11/barberis-768x768.jpg" class="card-responsive-img fit-img" alt="L&#039;&quot;omnicanalità puzzle&quot; di Mondo Convenienza e altre innovazioni: un case study" decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2023/11/barberis-768x768.jpg 768w, https://img.economyup.it/wp-content/uploads/2023/11/barberis-720x720.jpg 720w, https://img.economyup.it/wp-content/uploads/2023/11/barberis-88x88.jpg 88w, https://img.economyup.it/wp-content/uploads/2023/11/barberis-120x120.jpg 120w, https://img.economyup.it/wp-content/uploads/2023/11/barberis-lq.jpg 30w, https://img.economyup.it/wp-content/uploads/2023/11/barberis.jpg 800w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

CASE STUDY
L'"omnicanalità puzzle" di Mondo Convenienza e altre innovazioni: un case study
13 Nov 2023
Condividi il post
Condividi



<img width="768" height="432" src="https://img.economyup.it/wp-content/uploads/2023/10/omnichannel-maserati-lancia-un-nuovo-concetto-di-1-768x432.jpeg" class="card-responsive-img fit-img" alt="Omnichannel: Maserati lancia un nuovo concetto di retail" decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2023/10/omnichannel-maserati-lancia-un-nuovo-concetto-di-1-768x432.jpeg 768w, https://img.economyup.it/wp-content/uploads/2023/10/omnichannel-maserati-lancia-un-nuovo-concetto-di-1-156x88.jpeg 156w, https://img.economyup.it/wp-content/uploads/2023/10/omnichannel-maserati-lancia-un-nuovo-concetto-di-1-640x360.jpeg 640w, https://img.economyup.it/wp-content/uploads/2023/10/omnichannel-maserati-lancia-un-nuovo-concetto-di-1-lq.jpeg 30w, https://img.economyup.it/wp-content/uploads/2023/10/omnichannel-maserati-lancia-un-nuovo-concetto-di-1.jpeg 1024w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

ECOMMERCE NEL LUXURY
Omnichannel: così Maserati usa l'omnicanalità per vendere auto di lusso
23 Ott 2023
Condividi il post
Condividi



<img width="768" height="432" src="https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-768x432.jpg" class="card-responsive-img fit-img" alt="analisi predittiva dati: concept data analytics" decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-768x432.jpg 768w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-1280x720.jpg 1280w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-156x88.jpg 156w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-1536x864.jpg 1536w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-640x360.jpg 640w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-1024x576.jpg 1024w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1-lq.jpg 30w, https://img.economyup.it/wp-content/uploads/2023/09/analisi-predittiva-dati-1.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

OMNICHANNEL
Come un approccio phygital può migliorare i processi omnicanale per garantire nuovi mercati nel retail
19 Ott 2023
di Pierluigi Sandonnini
Condividi il post
Condividi



<img width="768" height="432" src="https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-768x432.jpg" class="card-responsive-img fit-img" alt="customer experience: Concetto di esperienza del cliente, migliore valutazione di servizi eccellenti per la soddisfazione presente a mano del cliente premendo cinque stelle" decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-768x432.jpg 768w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-1280x720.jpg 1280w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-156x88.jpg 156w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-1536x864.jpg 1536w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-640x360.jpg 640w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-1024x576.jpg 1024w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience-lq.jpg 30w, https://img.economyup.it/wp-content/uploads/2023/09/customer-experience.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

POINT OF VIEW: SAP
L’evoluzione della customer experience: sfide e tecnologie per un approccio omnicanale
20 Set 2023
di Carmelo Greco
Condividi il post
Condividi



<img width="768" height="512" src="https://img.economyup.it/wp-content/uploads/2023/09/sodano-768x512.jpg" class="card-responsive-img fit-img" alt="Francesco Sodano, Head of Retail Media &#038; Trade Marketing Mediaworld" decoding="async" srcset="https://img.economyup.it/wp-content/uploads/2023/09/sodano-768x512.jpg 768w, https://img.economyup.it/wp-content/uploads/2023/09/sodano-1080x720.jpg 1080w, https://img.economyup.it/wp-content/uploads/2023/09/sodano-132x88.jpg 132w, https://img.economyup.it/wp-content/uploads/2023/09/sodano-1024x683.jpg 1024w, https://img.economyup.it/wp-content/uploads/2023/09/sodano-lq.jpg 30w, https://img.economyup.it/wp-content/uploads/2023/09/sodano.jpg 1200w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

OMNICANALITÀ
MediaWorld: come funziona la strategia di comunicazione omnicanale sui 1000 touchpoint fisici e digitali
20 Set 2023
Condividi il post
Condividi

Pagina 2 di 14

Segui gli ultimi update
Entra nella community

Contattaci
Vuoi maggiori informazioni?
redazione@economyup.it